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Halcyon Gallery – Ernesto Canovas

‘In One Breath’, Ernesto Canovas’ solo exhibition at the Halcyon Gallery was deemed to be of exceptional importance.  The artworks encouraged the audience to reflect on their own memories, feelings and impressions. 

The challenge

Park Communications were asked to produce the catalogue for the exhibition.  The production needed to capture these emotions in a high quality, ‘stand out’, coffee table style book within an incredibly tight timeframe.  We reviewed all aspects of the design, to see how we could apply our specialist knowledge.

Our solution

Considerable retouching was required to achieve the results Ernesto Canovas required.  After the calibrated proofs were approved, there were only 10 days to deliver the book to the gallery in time for the exhibition.

This presented an enormous challenge, due to amount of handwork required to affix the front and back cover, and spine.

Images were machine scatter-proofed on the shortlisted stocks, using a mixture of screens and inks in order to identify which would give the best reproduction.

To help achieve the no-fail delivery date, we applied a bespoke aqueous coating to speed up drying time.  The coating also helped to give the pages a pearlescent feel, reinforcing the emotions captured in Ernesto’s work.  Adhering to ISO 12647-2 colour standard, we accurately matched the signed-off proofs.

The ‘coffee table book’ aesthetics required a case bound solution, but to ensure the book ‘stood out’, we suggested a revealed spine.  The book was section sewn, while the front and back cover, and spine were applied by hand at the binding house.  The spine was foiled; the book was flush finished.

Print production and folding were completed in-house, while the Account Director supervised the outworker for the sewing, foiling and case binding.

The results

* Our creative advice, recommendations on paper stocks and high production values have helped Ernesto Canovas to achieve a truly distinctive coffee table style book that stood out

* Accurate reproduction of the original artworks in colour, vibrancy, luminosity, contrast and detail

* Aqueous coating to aid drying time, but also provide a pearlescent finish reinforcing the emotions captured in Ernesto’s work

* Dense blacks to maximise contrast

* Very good colour consistency

* Attention to detail to enable accurate folding, distinctive case binding and a flush finish within the timescales available

 

This catalogue has been shortlisted as a finalist in the PrintWeek Awards

PrintWeek Finalist Logo

 

To discuss your publication please contact Alison Branch on: a.branch@parkcom.co.uk

@ParkCommLondon #PrintedByPark

Sam Fogg – Of Earth & Heaven

Sam Fogg is the world's leading dealer in the art of the European Middle Ages.

The ‘Of Earth & Heaven’ exhibition highlights Europe’s artistic development between the 12th and 16th centuries, including many of the finest masterpieces of Medieval and Renaissance art still in private hands.

The challenge

Park Communications were asked to produce the catalogue which accompanies the exhibition at the Luhring Augustine Gallery in New York.  The production needed to capture the masterpieces’ heritage, but be presented in a clean and modern ‘keep-sake’ book.

Designer, Richard Ardagh, came to us with clear specification.  However, some of the processes were extremely costly and took the cost beyond budget.  We supported Richard by suggesting different ways to produce similar aesthetics, at a more affordable price.

Our solution

Richard knew what materials he wanted to use, so we made up some white paper dummies, which were approved by the Gallery.  We suggested a gate-fold cover to make the cover heavier and more robust.

The ‘keep-sake’ aesthetics required a thread sewn book.  To ensure the book ‘stood out’, we suggested various finishing solutions.

Originally Richard wanted the cover to be printed in a solid dark red to match the image on the front cover.  We suggested that, as the material was uncoated, it would be prudent to avoid a dark solid, as this would be likely to mark.  Instead of the red solid, we suggested a red foil to highlight the red in the cover image.

Richard wanted the image on the cover to be heavily debossed, so it looked as if the picture was sitting in a frame.  We advised this was costly and tricky to produce, suggesting a clear foil deboss with a heavy hit to make the picture stand out and give the illusion of the image sitting within a box.

We wet proofed the cover (including the foil blocking and debossing), to show how each of the above suggestions would look.  We also demonstrated the cost effectiveness of our solutions in comparison to the original brief.

Final artwork was proofed using hi-res Epson proofs on uncoated paper.

Adhering to ISO 12647-2 colour standards, we accurately matched the signed-off proofs while Richard Ardagh press passed.

Print production and folding were completed in-house, while a member of the production team supervised the outworkers for the thread sewing, foil blocking, debossing and creasing.

 

The results

* Our creative advice, recommendations and high production values enabled the Sam Fogg Gallery to achieve a truly distinctive ‘keep-sake’ style book within budget

* Accurate reproduction of the original artworks in colour, vibrancy, luminosity, contrast and detail

* Dense blacks to maximise contrast

* Very good colour consistency

* Attention to detail to enable accurate thread sewing, foil blocking, debossing and creasing

 

This catalogue has been shortlisted as a finalist in the PrintWeek Awards

PrintWeek Finalist Logo

 

To discuss your publication please contact Alison Branch on: a.branch@parkcom.co.uk

@ParkCommLondon #PrintedByPark

émergent Magazine Issue #02

émergent is a biannual magazine that showcases painters through interviews, conversations and essays, with the aim of providing a curated space in which artists work can be better understood. 

Each issue attempts to adopt the ideals of a gallery within the printed page, and features a new group of contemporary artists that exhibit a series of recent works, along with in-depth interviews and a rare look into the studio.

 

The challenge

For émergent’s Editor and Art Director, Reuben Beren James, and Editor and Creative Director, Albert Riera Galceran, the magazine is very much about providing a platform for emerging artists, for some of them it will be their first time in print.

They wanted the magazine’s pages to function like the walls of a gallery to showcase the contemporary painters and a final finished product that stood out from other independent magazines.

Our solution

Ruben’s and Albert’s preference was for a recycled paper stock.  Park suggested several different recycled materials and prepared dummies.  Cyclus was chosen as it was off-white, reproduced well and brought a natural feel.

To add differentiation to the cover, at a modest extra cost, we suggested an emboss finish was applied, to give a textured finish and a tactile look-and-feel.  The customer was shown samples of several different finishes and chose a fine linen emboss.

To add a visual element, and so that issue#02 offered multiple covers, one of seven different A6 postcard-sized prints (of artwork included in the magazine) was heat sealed to the front of each magazine.

A 200# screen and plate profiles, specially developed for uncoated materials, were used to maximize accuracy and lift in image reproduction.

Proofs were supplied as hi-res Epson proofs on uncoated paper.

Adhering to ISO12647 colour management targets, we accurately matched the signed-off proofs while the customer passed on press.

Print production, folding, binding and heat sealed poly bagging were completed in-house, while a member of the production team supervised the fine linen embossing at the outworkers.

The results

* The proactive contribution by Park, enabled the customer to achieve a creative, captivating product

* An interesting tactile and eye-catching cover which draws the reader in

* Excellent lift, detail and accurate colour reproduction of the imagery

* Smooth and consistent areas of solid colour

* Dense black and very good contrast on imagery

* Accurate folding and PUR binding

 

To discuss your publication please contact Alison Branch on: a.branch@parkcom.co.uk

@ParkCommLondon #PrintedByPark