Auction catalogue printing & design
Park is one of Britain’s leaders in auction catalogue printing, preferred by the likes of Lyon & Turnbull and Woolley & Wallis for our premium production values.
Our specialism in the auctions industry draws on the skill and experience of three different specialist teams: design, repro and print. By conducting every step in the print process under one roof, we’re able to maintain meticulous standards of speed and quality colour-control.
Park’s large format team is also often called upon for important sales, to transform exhibition spaces with interior fitouts and wayfinding. And with the ISO 12647 certification for colour management, we achieve accuracy and consistency between large and small format print.
Auction catalogue design, typesetting & reprography
Park’s design team is experienced in the unique reader journeys of auction catalogues: conveying detailed information in harmony with true-to life visuals.
For every client, we begin by creating a bespoke design template to create an identifiable house style. For each catalogue, the design team collates images and copy, and works with the client to decide how and in which order to present the lots.
Our retouching and reprographics experts then begin work on the images. Working to the Park’s ISO 12647 colour management standard, we balance colours, clean up backgrounds, and neutralise greys to present each lot at its finest.
For auction houses such as Sworders, this means Park is the sole supplier needed to produce catalogues. Entire production cycles, from brief, to design, to final delivery, can span as little as six days.
This service combines human expertise with technological capability: working GMG colour proofing software and online proofing systems, we collaborate with designers to fine-tune details, right up to the print deadline.
CASE STUDIES
Freeman’s Bachman sale: auction catalogue printing
For the sale of the Bachmann family’s personal collection, our relationship with Freeman’s was crucial, as they trusted us to oversee the final choices for the design of the catalogue’s front cover, due to the time constraints of sending proofs to the US.
Brochure design & printing for Woolley & Wallis Auctions
In the fast moving world of art sales, time is of the essence. When auctioneers Woolley & Wallis approached Park to design, retouch and print three catalogues concurrently, with a 17 day turnaround, our in-house team was more than up to the task.
Auction catalogue printing and image retouching for Lawrences
Fine art auctioneers Lawrences came to Park with a wide-ranging and challenging brief. They needed a 244pp catalogue for over 2,000 lots in its three-day sale, with image retouching that would do justice to the stunning silverware, ceramics and furniture up for auction.
Catalogue printing and image retouching for Sworders
Sworders is one of the UK’s most revered auction houses, with a reputation for combining expert knowledge with innovative and thoughtful marketing. When they wanted to do something different with their catalogue printing, Park was the natural partner.
SEE THE WORK
News In Your Industry
Auction catalogue printing: 11 creative tips
In an interview with Antiques Gazette, Christie’s boss Guillamme Cerrutti welcomed online auctions as part of the mix – but he stressed that… ‘…live auctions “are the essence” of what Christie’s does and they will return. “The future will be omnichannel,” he said.’ True ‘omnichannel’ marketing means presenting a consistent experience to audiences on their channel …
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Covid-19: leading your business through a crisis
Update: Park has been granted ‘Critical Supplier’ status, due to our work in government and pharmaceuticals. This means we’re able to to continue printing for brands in all industries. * A message from Alison Branch, Park Managing Director, to any business facing hardship as a result of Covid 19. Like many other businesses, the task …
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Email Alison at info@parkcom.co.uk, call 020 7055 6500, or click below for more ways to get in touch.
