Park Communications Ltd
020 7055 6500

The Energy Equation

British photojournalist, corporate photographer and filmmaker, Mike Goldwater shot the striking and diverse images in ‘The Energy Equation’. 

Working in partnership with Black Sun plc, an internationally recognised stakeholder communications specialist, we created a stunning case-bound book in which the lay-flat binding displays Mike's amazing photography to maximum impact. 

 

The challenge

The brief to us was to showcase Mike’s stunning photography in great detail on the chosen smooth uncoated paper, and to produce 100 copies of the case-bound book.

 

Our solution

We were involved at a very early stage in the design process. Reviewing the proposed designs with Black Sun, we spotted that many of the photographs ran across double page spreads.

We were concerned that PUR binding (and to a lesser extent thread sewing) would result in a partial loss of image into the spine, which would reduce the impact of the photography.

Park’s solution was to suggest that the Energy Equation book be lay-flat bound to allow the photography to flow across a double page spread. The 'Lay-flat' method allows books to open completely flat, without breaking the spine or falling apart, allowing continuous flow throughout the book.

We printed the text at the highest resolution on the Indigo press, 1200 dpi, in order to maximise the detail retained from the photography.

The lay-flat binding was completed in-house under our own tight ISO 9001 quality control procedures.

 

The results

* A stunning book with maximum space for imagery, creativity and a seamless flow to the design

* Double page spreads displaying Mike's amazing photography to maximum impact

* Vibrant colour, contrast and lift throughout

* Strong intense, clean colours and rich blacks beautifully printed

* Clean, smooth solid coverage pages

* Well executed lay-flat binding

 

“The book looks really wonderful! Hats off all round - it’s a lovely object that showcases the images really well and reflects the flair for design and attention to detail that you guys excel at. I’m delighted.”

Mike Goldwater, Photographer

 

To discuss your publication with Park please contact Alison Branch on: a.branch@parkcom.co.uk

@ParkCommLondon

#PrintedByPark

 

This publication has been shortlisted in the 'Photobooks, year books and hard cover reports' category for the Digital Printer Awards.

“Dan and the team did a fantastic job as always. The innovative lay-flat binding technique worked really well with the full bleed images, it meant we didn’t have to compromise the crop to allow for the gutter. The digital print quality was excellent, a very close match to the original prints with strong blacks and vibrant colour.”

Jon Honeywill, Creative Director Black Sun


All work