Park Communications Ltd
020 7055 6500

SODA Review #1 Magazine

  • Soda Review Magazine
  • Soda Review Magazine

SODA Review is a magazine showcasing the design process, strategic thinking and crossover forms between architecture, design and brand environment. 

The publication launched during spring 2018 and has been entered for the 2018 Design Week Awards.

The challenge

SODA Studio have a meticulous eye for detail, a passion for materials and above all, a drive to create.  They wanted a printer who could provide the same attention to detail, a passion for all elements of production, and the drive and experience to realise the creative potential of the independent style magazine.  We had to keep to a tight budget while keeping quality standards high.

Being involved from a very early stage, our strategy was to review each element of the production process to see where value could be added and cost savings could be made, without sacrificing quality.

Our solution

The magazine takes different elements of the SODA Studio’s branding and uses them throughout, so it was important that colour consistency and accuracy of binding were to an extremely high standard.

We suggested various mixes of coated and uncoated paper stocks and provided paper samples, so that they could choose the options that best conveyed their design.

To add interest and creativity, we proposed and priced a number of different front cover options including different laminations, foiling/varnish options and different embossing finishes.  The SODA Studio team chose to laminate using our tactile soft-touch option and then to spot gloss UV varnish the masthead so it stood out on the cover.

Colour profiles specially developed to achieve the best reproduction on the Indigo press were used to maximise printing quality.

Proofs were supplied as PDFs for content and final hi-res Indigo book proofs and we accurately matched the signed-off proofs.

Print production, folding and binding were completed in-house, while a member of the production team supervised the spot gloss UV varnish on the cover at the outworker.

 

The results

* A production that coveys the SODA Review brand

* An eye catching and tactile front cover

* Excellent lift and detail achieved on the uncoated stock

* Smooth and consistent areas of solid colour

* Dense black and very good contrast on imagery

* Accurate folding, trimming and PUR binding

 

This magazine has been shortlisted as a finalist in the PrintWeek Awards

PrintWeek Finalist Logo

 

To discuss your publication please contact Alison Branch on: a.branch@parkcom.co.uk

@ParkCommLondon #PrintedByPark

“We made our Award deadline, thank you so much for your fabulous contribution and sending the publications promptly!”

Carol Montpart, The PlantMartha Enthoven, Studio Manager – SODA Studio


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