Park Communications Ltd
020 7055 6500

CAPCO Annual Report 2017

  • CAPCO Annual Report
  • CAPCO Annual Report
  • CAPCO Annual Report
  • CAPCO Annual Report

Capital & Counties Properties PLC is one of the largest property companies in central London.  

The challenge

The CAPCO Annual Report is used as a key marketing tool to communicate their strategy to stakeholders.   The Report had to have high production values and a luxurious look-and-feel.

The technically challenging design incorporated lots of flat tints which had to be produced within a very demanding five day schedule.

Our solution

The stochastic screen produces the flattest and smoothest tints.  However, most pictures are not of sufficient quality to be reproduced well using a Stochastic screen.  In most cases, images are better reproduced using a conventional screen.  In this instance we used our own XD Screening, a technology that is unique to us, allowing us to choose the type of screening to be used on different parts of the page.

For the CAPCO Annual Report a fine 240# conventional screen was applied to the images to ensure a high level of detail and vibrancy, and a 21 Micron Stochastic screen to the artworks and tints.  The Stochastic screen ensures the fines lines are held and the tints are kept smooth and flat, while the mix of screens provides an ultimately luxurious look-and-feel.

Extensive proofing included on-press machine scatter-proofs, and high resolution Epson’s run to FOGRA standards.

Adhering to ISO12647 colour management targets, our Colour Manager matched the scatter-proof for colour reproduction, and the Epson for content.  Using our KBA 6 colour + coat press for the CAPCO production enabled super-fast make-readies, while applying a coat enabled us to back up the Review sections immediately.  Together, the fast make-readies and coating reduced the designer’s press passing time to a single half day - very important, considering the busy time of year for both ourselves and Black Sun.

In order to maintain the look-and-feel of the matt Heaven 42, we applied neutral matt coat.

Print production, folding and lamination for the CAPCO Annual Report were completed in-house, while a member of our production team supervised the thread-sewing and binding.

A key requirement of the project was to complete production within five days in order to meet the ‘no-fail’ despatch date to the client’s overseas offices.

The results

* Stunning annual report conveying the quality of the developments and strength of CAPCO

* Vibrant captivating image reproduction retaining lots of detail

* Beautifully smooth tints throughout the critically important maps, floor plans and charts

* High colour consistency

* Clear white-out type within a solid metallic background

* Accurate cross-spine matchups

* Accurate folding and binding

* Produced within 5 days from the pass for press

* Quick press pass, all colour work passed in 4hrs

 

This Annual Report has been shortlisted as a finalist in the PrintWeek Awards

PrintWeek Finalist Logo

To discuss your publication please contact Alison Branch on: a.branch@parkcom.co.uk

@ParkCommLondon #PrintedByPark

“We are very happy with the advance copies. In particular the printing of black text on the light gold background…Thank you so much!”

Ruth Pavey – Capital and Counties plc (CAPCO)


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